Novi Spa Hotels & Resort Novi Vinodolski
28 − 30 / 10 / 2026
We are returning for our 10th edition in a boldly reimagined format.
For ten years, HOW has been the meeting point of the industry's finest minds, and it has refused to stand still.
Every edition has added something the room didn't know it needed yet; new formats, new voices, sharper conversations, deeper nights. Not because change is a brand strategy, but because the industry never sits still, and neither do the people who fill this room.
We are introducing the Young Leader Award to put the next generation of hoteliers exactly where they belong, at the front.
And, we are launching a Mentorship Programme that turns 3 days at HOW into a year of very real & structured growth.
Buy your blind tickets before we announce our program and get a great deal. Click here
We are here to spark the next ten.
The format has been completely reimagined to deliver not just inspiration, but transformation.
Lead the room you're in. Innovate where it matters. Repeat until the standard shifts. This isn't a tagline. It's the rhythm of the work. And this October, the hospitality community will be in Novi Vinodolski to push it one turn further.
We'll come together to shape the future of hospitality.
Blind tickets are available until May 20th! Register HERE
Advisory Board, Agenda, and Speakers are coming soon. We want to surprise you!
